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As developers, we know that shipping is only half the battle. If Google doesn't discover our content, it might as well not exist. For time-sensitive content like news, documentation updates, or blog posts, relying on Google's standard crawl cycle is inefficient.
The professional solution is a dual-pronged approach: a push notification via the Indexing API and a structured data source via a News Sitemap. Here's a technical breakdown of how to implement both.
First, you need a properly formatted News Sitemap. This XML file lists articles published in the last 48 hours and is a primary signal for inclusion in Google News.
Here’s a valid structure. Note the required <news:news> tags and the W3C date format.
codeXml
<?xml version="1.0" encoding="UTF-8"?>
<urlset xmlns="http://www.sitemaps.org/schemas/sitemap/0.9"
xmlns:news="http://www.google.com/schemas/sitemap-news/0.9">
<url>
<loc>https://news.seosiri.com/your-new-article-url</loc>
<news:news>
<news:publication>
<news:name>Your Publication Name</news:name>
<news:language>en</news:language>
</news:publication>
<news:publication_date>2025-11-06T13:00:00Z</news:publication_date>
<news:title>Your Article Title</news:title>
</news:news>
</url>
</urlset>
Once an article is in your sitemap, you should immediately notify Google via the Indexing API. This requires a GCP service account with "Owner" access to your property in Google Search Console.
You can send an authenticated HTTP POST request to the API endpoint. Here is a simple and effective Python script to handle this, which can be adapted to submit URLs in batch.
codePython
import sys
from googleapiclient.discovery import build
from oauth2client.service_account import ServiceAccountCredentials
# --- Configuration ---
# Your service account JSON key file.
KEY_FILE = 'service_account.json'
# --- End of Configuration ---
def main():
# Expects URL as a command-line argument
if len(sys.argv) < 2:
print("Usage: python submit_url.py <your-url>")
return
url_to_submit = sys.argv[1]
print(f"Submitting URL: {url_to_submit}")
# Create credentials from the service account file.
creds = ServiceAccountCredentials.from_json_keyfile_name(
KEY_FILE,
scopes=['https://www.googleapis.com/auth/indexing']
)
# Build the service object.
service = build('indexing', 'v3', credentials=creds)
# Prepare the request body.
request_body = {
'url': url_to_submit,
'type': 'URL_UPDATED'
}
try:
# Execute the API request.
response = service.urlNotifications().publish(body=request_body).execute()
print("API Response:", response)
except Exception as e:
print(f"An error occurred: {e}")
if __name__ == '__main__':
main()
By combining a persistent News Sitemap with real-time API calls, you provide Google with the two signals it needs most: authority and timeliness. This integrated approach is the definitive best practice for any developer working on a site that publishes time-sensitive content.
IMPORTANT: In your post settings, find the "Canonical URL" field and paste in your original article URL: Indexing API vs. News Sitemap